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About Evan Morgenstein

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So far Evan Morgenstein has created 142 blog entries.

Celebrity Endorsements: Activewear Is Where The Money Is Today In Apparel!

Celebrity endorsed activewear is dominating the marketplace! Where is the apparel industry and who is selling? Every day I hear tragic tales of companies being crushed by a retailer declaring bankruptcy and the manufacturer losing millions because they didn’t invest in inventory insurance. Brick and mortar is not dead, but it’s on life support. Malls [...]

By |June 28th, 2018|CelebExperts News|0 Comments

Top Sports Speakers For Your Next Event!

Hire the Top Sports Speakers For Special Events & Conferences: It seems like every week I get 20-25 calls or emails from event managers, corporate communication specialist or agency executives asking me the same question, "who are the top Sports Speakers we can hire"? Now this is neither scientific or absolute. When an organization hires [...]

By |June 9th, 2017|CelebExperts News|0 Comments

Forbes: “Jen Selter Is The #2 Most Important Fitness Influencer In the World”

When I met Jen and her family almost three years ago I knew she was someone special and had something unique about her. What I didn't know at the time is that Jen Selter is building one of the most important brands in fitness and lifestyle. If you don't know Jen Selter, that's ok. I [...]

By |April 12th, 2017|CelebExperts News|0 Comments

The Evolution of ESPN!

ESPN is not your father's sports channel anymore! I remember when Bob Ley, Charlie Steiner, Chris Berman, Beano Cooke and Dick Vitale ruled the airwaves of this new channel on my cable box which was brown with a not so long wire. I remember the guy that came into my parent's house to bring the [...]

By |March 24th, 2017|CelebExperts News|0 Comments

Bad News! Affiliate Programs With Social Media Influencers are DEAD!

What is the best way to utilize a social media influencer? Curse at me all you want. Tell me about the one or two good results you have had recently. I am here to tell you the truth and nothing but the truth. Affiliate programs with micro social media influencers went the way of the [...]

By |March 15th, 2017|CelebExperts News|0 Comments

What Works Best: Hiring A Social Media Star or Micro-Influencers?

Social Media Star vs. Micro-Influencers:  The best way to start this conversation about social media stars vs. micro-influencers is with an acknowledgement that yes, size does matter. Both big and small. At CelebExperts, we consult so many emerging start-up companies and brands that are constantly asking us how to gain traction, branding and sales for [...]

How Much Does A Celebrity Speaker Really Cost?

CelebExperts Breaks Down the Cost of A Celebrity Speaker This is the #1 question that I get everyday from prospective clients that reach out to my company CelebExperts from all over the world. "How much" is the rallying cry of the uninformed. And I have built a business on answering just that question. When it [...]

By |January 23rd, 2017|CelebExperts News, Celebrity Acquisition|0 Comments

How Do You Make Millennials Good Salespeople? Hint: It’s Not Easy!

The simple answer is, it's not easy! There are so many great industries that have a significant need for a great salesperson. You know what that person looks like. Confident, educated, willing to learn, takes direction well. OK, so I just defined the "anti-millennial". Millennials distrust companies, don't like being told what to do, want [...]

Why Every Start-Up, Small Business and Entrepreneurial Company Needs a Celebrity and/or Social Media Star!

Ok, OK Disclaimer! I SELL CELEBRITIES AND SOCIAL MEDIA INFLUENCERS FOR A LIVING! Who gives a shit. I have no conflict of interest anymore than a cardiologist does in promoting a low fat, low sugar, low sodium meal plan! Everyone has to stop with the bullshit about spending more time on motive and less time [...]

By |November 29th, 2016|CelebExperts News|0 Comments

How To Hire A Celebrity Spokesperson and Determine The Costs

Cost & Benefits of Hiring a Celebrity Spokesperson CelebExperts was founded almost 8 years ago essentially to answer two simple questions. How to hire a celebrity spokesperson and determine the costs of each. Now the business has exploded to include celebrity PR campaigns, speaking engagements, licensing, personal appearances and the creation of celebrity signature lines of [...]

By |November 28th, 2016|CelebExperts News, Celebrity Acquisition|0 Comments