99 percent of the potential clients that contact CelebExperts (www.celebexperts.com) ask first about costs and secondarily about how they find the celebrity that fits their campaign, what types of benefitRead More
Disney Channel star Bella Thorne has been signed on as a new celebrity spokesperson for Wallflower Jeans’ marketing campaign beginning in the fall of 2013. Thorne's young and vibrant styleRead More
America’s sweetheart and universal sex icon Marilyn Monroe has just signed on to be Sexy Hair’s new celebrity spokesperson for their upcoming campaign debuting in the fall of 2013. MarilynRead More
Everywhere you go, there are celebrities associated with products! Emeril has a cookware line. Duff Goldman has baking products. Justin Timberlake is with Budweiser. Katy Perry is with Pop Chips. Read More
Is hiring a Celebrity Dad vs. a Celebrity Mom a good decision? For Fifty years marketers trying to encourage women to buy their products and identify with their brands haveRead More
When Forbes creates many of their lists there is a collective yawn. But when they come out with their list of Highest Paid Athletes in the World, everyone sits upRead More
On-line start up Adly (adly.com) is trying to make a splash in the world of celebrity endorsements. Is their service good or bad for prospective Celebrity talent buyers? I guessRead More
In one of the more interesting licensing deals, Scripps (parent company of The Food Network) has embarked on creating significantly higher value for its franchise TV shows, like Iron ChefRead More
Duck Dynasty draws a bigger audience on its season finale than either CBS' Two and a Half Men, Hawaii Five-O or How I Met Your Mother does on their bigRead More