Evan Morgenstein, visionary and CEO of such iconic agencies as PMG Sports, CelebExperts and Celebrity Trending 10 has started a boutique agency, The Digital Renegades, a division of CelebExperts LLC,Read More
The world has changed and not that any of us wanted it to happen now, it has. Evolutionary change usually takes millions of years. But in the days of Coronavirus, everything changesRead More
I want to share some thoughts I have about Influencer marketing. I am neither selling anything or promoting my company. Just a convo.... Have any of you worked on an influencer campaign inRead More
In times of pandemic, Influencer marketing is the one guaranteed solution to sagging sales! Find tips to survive Coronavirus! Coronavirus is emptying airports, theaters, sports arenas, tradeshows (See SXSW andRead More
For 20 years, I worked at agencies and then my own firm(s) at booking athletes, celebrities and experts on endorsements which could just include utilization of their picture, image andRead More
Super Bowl Matchup, who wins: Football or Ads? As yet another Super Bowl approaches, we take a look at some of the biggest game of the year's most memorable campaigns,Read More
Having worked with the top social media influencers in the world, as well as start ups and Fortune 500 companies alike, I am proud to say I have made itRead More
Dunkin's new Beyond Sausage Sandwich has hit the TV screens and media harder than ever. The collaboration is named Launch of the Beyond Collection by Dunkin' x Snoop, where Dunkin'Read More
Ashley Graham's Body Positive Mission Takes Off with Cover of Vogue With the initiative of making the fashion industry more inclusive of all body types, Ashley Graham has become oneRead More
As the Holidays approach, Pepsi releases new ad campaign around their most popular new star, Cardi B After releasing popular Super Bowl ads capitalizing on the rap star's widespread influence,Read More