Day in and day out, your local Firefighters work hard to keep your community safe and in doing so they work up quite an appetite! Steak-umm knew that firefighters would be the perfect test group to try its new and improved meat products after recent rebranding efforts. Steak-umm challenged firefighters to use Steak-umm products to create original recipes and submit them to the “Steak-umm Firehouse Challenge.” What better way to share the 100% meat of Steak-umm products than with firefighters who give 100% every single day? Fans voted on their favorite recipes and for each vote, Steak-umm donated ten centsREAD MORE
It’s never too late in the ever changing world of budgets to secure a celebrity spokesperson for an upcoming campaign. What has changed since the Economy tanked in 2007/2008 is that many companies now will not plan over the summer, negotiate over the fall and buy celebrity Talent in November and December! Now, PR agencies and clients alike are buying celebrity spokespeople on a Quarter by Quarter basis! This change has also affected the pricing structure for celebrity engagement. Previously, a company would sign a Celebrity to a one or multi-year deal. Now, with the fear of working with aREAD MORE
It’s the turn of a new year and with it brings lots of resolutions including maybe one of the most common, to lose weight. The gym can bring about all sorts of problems and issues for some however, so weight loss programs are becoming more and more prevalent in dealing with the high obesity rates in the United States in recent years. The industry giants in weight-loss programs, companies like Nutrisystem, Jenny Craig, and Weight Watchers all have utilized the endorsement of a celebrity spokesperson to deliver their message of attainable weight loss, and there are a multitude of reasonsREAD MORE
Let’s be honest with each other, Reality TV is the furthest thing from reality. It has been widely reported that Real Housewives is guilty of multiple retakes during fights and other scenes to maximize the drama. The editors for Amazing Race and Survivor win Emmys! Which brings up an incredibly interesting point when the Patriarch of Duck Dynasty, Phil Robertson, in an interview with GQ gives the world something they aren’t used to, Reality!?!? Now I get why some people are up in arms. To some, Phil’s comments were vile. To others, his comments were protected by the 1st Amendment. READ MORE
WOW! What a year. Going into 2013 I could have never guessed in a down economy how successful CelebExperts would become in just over a year. I am always reminded of how I started my first business with a tax-refund check and the arrogance and/or misguided self-worth that I could make something out of nothing. I didn’t do it alone and for everyone that had a direct and in-direct contribution, thank you! My vision was and will always be to work harder, be smarter and out-perform the client’s expectations. It’s not easy working for me because I hold my employees toREAD MORE
Actress, Chef and Author Ali Larter teams up with Microsoft 365! “Heroes” actress shares with other busy moms how Microsoft’s product help organize her life! Ali Larter, a mom found keeping her day to day life organized very difficult. Being so busy, adding the role of mom of an active 2 year old and her own career responsibilities became overwhelming. Additionally, Larter found that when she shared her feelings of being overwhelmed her friends and family members not only understood but shared their own anxieties about their difficulty in staying organized. So, Larter was hired by Microsoft as their celebrity spokespersonREAD MORE
There’ll be more than champagne and resolutions in the air this New Year’s Eve as world-renowned music artist Pitbull will debut his new fragrance line at his NYE concert in Miami on December 31st. The fragrances, simply dubbed Pitbull Man and Pitbull Woman, are the music icon’s first attempt in the smell-good industry and feature tall, sleek bottles modeled after skyscrapers from around the world. Pitbull partnered with Givaudan, the global leader in the fragrance industry, to develop the scents. The product launch will not officially occur until New Year’s Eve, but pre-ordering will be available exclusively on Amazon.com’s newREAD MORE
Shopping for value when hiring a celebrity is always a good idea, just not the only idea! Let me introduce you to my day… Every day: Prospective client/PR Agency: Well Evan, we really like your focus and experience at CelebExperts. My only concern is, can we afford the celebrity you help us secure? Me: Good question. But is the fee all that matters? PC/PRA: Evan, does the sun come up every day? Yes, fee is all that matters to my client you know them. Me: Oh boy… PC/PRA: Pardon me. You cut out. Me: No, No. I was just sneezing. READ MORE
There isn’t a supermarket in America that isn’t filled at the checkout aisle with magazine after magazine with “celebrities”! Some of it good. Some of it bad. And some of it just off the hook insane! Now what constitutes a celebrity is up for interpretation! It used to be A-list Movie stars: Humphrey Bogart, Cary Grant, Marlon Brando, John Wayne, Steve McQueen, Tom Cruise, Brad Pitt, Leonardo DiCarprio, the list of stars – real stars – goes on and on. But the world has changed. No longer are celebrities judged by opening box office numbers or how many weeks on theREAD MORE
Top Chef TV star, Tom Colicchio and Bing Host Lunch at Craft NYC, Explore Food + Drink app
99 percent of the potential clients that contact CelebExperts (www.celebexperts.com) ask first about costs and secondarily about how they find the celebrity that fits their campaign, what types of benefit can they get from this relationship or even the most basic 411 on utilizing someone who is famous to influence your customer! PRICE doesn’t equal success! So if you find a former reality television star from let’s say Amazing Race, winner of season 3241 for oh let’s say $10,000 for a year’s campaign, that only guarantees you of one thing…you spent $10,000! We understand working with small and emerging companies, inREAD MORE
Comedic actor Will Ferrell plays the legendary 1970s anchorman character Ron Burgundy in the upcoming sequel Anchorman 2.
Celebrity Chef and restaurateur Guy Fieri who hosts such Food Network classics as Diners, Drive-ins and Dives
Disney Channel star Bella Thorne has been signed on as a new celebrity spokesperson for Wallflower Jeans’ marketing campaign beginning in the fall of 2013. Thorne's young and vibrant style coupled with her independent and unconquerable spirit makes her the perfect role model and spokesperson for Wallflower Jeans. The fiery redhead, who earlier this spring confirmed her role in the new Adam Sandler and Drew Barrymore romantic comedy, has experienced quite the explosive career and with 4.3 million twitter fans, brands are starting to take notice. Thorne, who made her way onto several hit shows such as Entourage and TheREAD MORE
Mary Murphy is a trained choreographer and celebrity judge on the hit show, So You Think You Can Dance.