Booking celebrities has been part of my business for over 20 years. Big names and small. We have booked Hilary Swank, Pele, Martha Stewart, Mario Lopez, Bethenny Frankel, Jen Selter,Read More
Such an interesting question. If you are a brand manager looking for an ambassador to lead your charge against the competition, gain market-share and profits, you in many cases willRead More
The 2015 Consumer Electronics Show was a small glimpse into the strategies of celebrity marketing for companies in 2015. Hard to believe another Consumer Electronics Show has come and gone. SoRead More
Companies are rushing to hire a celebrity brand ambassador as celebrity marketing influence reaches an all-time high in 2015. I don’t think 50+ years ago when Babe Ruth or RonaldRead More
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