The simple answer is, it’s not easy! There are so many great industries that have a significant need for a great salesperson. You know what that person looks like. Confident, educated, willing to learn, takes direction well. OK, so I just defined the “anti-millennial”. Millennials distrust companies, don’t like being told what to do, want […]
Ok, OK Disclaimer! I SELL CELEBRITIES AND SOCIAL MEDIA INFLUENCERS FOR A LIVING! Who gives a shit. I have no conflict of interest anymore than a cardiologist does in promoting a low fat, low sugar, low sodium meal plan! Everyone has to stop with the bullshit about spending more time on motive and less time […]
Cost & Benefits of Hiring a Celebrity Spokesperson CelebExperts was founded almost 8 years ago essentially to answer two simple questions. How to hire a celebrity spokesperson and determine the costs of each. Now the business has exploded to include celebrity PR campaigns, speaking engagements, licensing, personal appearances and the creation of celebrity signature lines of […]
Ho Ho Ho, Oh No! Yep, its that time again! You or your client or you outside agency is scouring the earth for the perfect fit, the most authentic, the model of consistency, the highest likeability score to your core demographic, yep a celebrity or social media influencer to represent your brand and/or company. Are […]
CelebExperts Celebrates 4th Year in Business Incredible when you take an idea and turn it into a passion. I conceptualized CelebExperts at the 2008 Olympic games in Beijing, China. I was waiting for a cab in a rainstorm and no one would pick me up. It pissed me off that I was soaked and cabs […]
Other than several athletes who did not do themselves any favors, should your company consider utilizing one of the Olympic athletes from Rio for your next event or campaign? Well the answer is yes with some conditions. If you were to book Simone Biles today, her fee would be absolutely at the highest peak you […]
It’s easy to say utilizing social media stars to affect your company and/or brand’s fortunes have become so challenging because the flood of influencers and the seeming endless lack of real data anyone of them can provide. But the truth is it is far more basic than that! Social media platforms have decided it’s time […]
Let’s start off by telling the truth. Muhammad Ali was neither a savior or a saint. His flaws as most people, were obvious but maybe just more public by being the most famous man on the planet. He was very much a product of his times yet way ahead of his generation. It could be […]
Don’t believe me that golf is in the tank? Want proof to chew on while you are practicing your back swing! Early this month sporting goods giant Adidas Group said it planned to divest its TaylorMade unit, one of the largest makers of golf clubs, to focus on its stronger shoe and apparel lines. Um, […]
I spend 5 hours a day on Linkedin! OK, I said it and I am not afraid of what others think. LinkedIn has become the best co-worker I have ever employed. LinkedIn is never late, never talks back, is full of useful ideas and ultimately, I make money with Linkedin all the time. Many people […]