ESPN is not your father’s sports channel anymore! I remember when Bob Ley, Charlie Steiner, Chris Berman, Beano Cooke and Dick Vitale ruled the airwaves of this new channel on my cable box which was brown with a not so long wire. I remember the guy that came into my parent’s house to bring the […]
What is the best way to utilize a social media influencer? Curse at me all you want. Tell me about the one or two good results you have had recently. I am here to tell you the truth and nothing but the truth. Affiliate programs with micro social media influencers went the way of the […]
Social Media Star vs. Micro-Influencers: The best way to start this conversation about social media stars vs. micro-influencers is with an acknowledgement that yes, size does matter. Both big and small. At CelebExperts, we consult so many emerging start-up companies and brands that are constantly asking us how to gain traction, branding and sales for […]
CelebExperts Breaks Down the Cost of A Celebrity Speaker This is the #1 question that I get everyday from prospective clients that reach out to my company CelebExperts from all over the world. “How much” is the rallying cry of the uninformed. And I have built a business on answering just that question. When it […]
The simple answer is, it’s not easy! There are so many great industries that have a significant need for a great salesperson. You know what that person looks like. Confident, educated, willing to learn, takes direction well. OK, so I just defined the “anti-millennial”. Millennials distrust companies, don’t like being told what to do, want […]
Ok, OK Disclaimer! I SELL CELEBRITIES AND SOCIAL MEDIA INFLUENCERS FOR A LIVING! Who gives a shit. I have no conflict of interest anymore than a cardiologist does in promoting a low fat, low sugar, low sodium meal plan! Everyone has to stop with the bullshit about spending more time on motive and less time […]
Cost & Benefits of Hiring a Celebrity Spokesperson CelebExperts was founded almost 8 years ago essentially to answer two simple questions. How to hire a celebrity spokesperson and determine the costs of each. Now the business has exploded to include celebrity PR campaigns, speaking engagements, licensing, personal appearances and the creation of celebrity signature lines of […]
Ho Ho Ho, Oh No! Yep, its that time again! You or your client or you outside agency is scouring the earth for the perfect fit, the most authentic, the model of consistency, the highest likeability score to your core demographic, yep a celebrity or social media influencer to represent your brand and/or company. Are […]
CelebExperts Celebrates 4th Year in Business Incredible when you take an idea and turn it into a passion. I conceptualized CelebExperts at the 2008 Olympic games in Beijing, China. I was waiting for a cab in a rainstorm and no one would pick me up. It pissed me off that I was soaked and cabs […]
Other than several athletes who did not do themselves any favors, should your company consider utilizing one of the Olympic athletes from Rio for your next event or campaign? Well the answer is yes with some conditions. If you were to book Simone Biles today, her fee would be absolutely at the highest peak you […]