What is an A-list movie star worth to your business? Not as much as a celebrity spokesperson from the cast of Pretty Little Liars! But you say A-list movie stars are the holy grail of the celebrity world! Well, maybe during award season but definitely not for agencies looking to help their clients influence potential […]
One thing is for sure: securing a retail or online reseller is tough, but not nearly as tough as selling through! Anyone that has ever had a product on a shelf knows that feeling once you hit the “send” button on inventory and your hard earned money is turned into product and shipped, and you […]
Companies are rushing to hire a celebrity brand ambassador as celebrity marketing influence reaches an all-time high in 2015. I don’t think 50+ years ago when Babe Ruth or Ronald Reagan were pitch men for various products and services that anyone understood just how important celebrities would eventually become in all facets of public influence […]