More than 7 years ago, many people told me that I was crazy signing Instagram model/fitness star Jen Selter. She was a “flash in the pan”, “no substance”, “what’s wrong with social media”, and “the butt girl”. I heard all the naysayers. All the doubters. This was at the infancy of Instagram really. But, I […]
Online e-commerce giant Amazon has announced that as part of their massive July 15, 2019 Prime Day, they have enlisted some of the biggest names in the world of celebrity, sports and pop culture to bring the message to the consumers that Prime Day will be for 48 hours for the very first time and […]
Not only are the leaves changing colors slowly, but sports are at a pinnacle. NBA and NHL are starting their long journey for a new season. College football is starting to shape up. Women and men’s college basketball is in the air. In addition, the MLB is hurtling to the finish line, NASCAR is in […]
One of the 1st truly integrated celebrity marketing, speakers bureau and consulting agencies in the U.S., CelebExperts, has far exceeded my wildest dreams when I envisioned it in 2008 at the Beijing Olympic in China. Here is the little known story about the creation of this incredible brand and celebrity booking agency. In 2008, I […]
Before you scream at me and say I am crazy, think about it… big men, boyish charm, moms and women love them, not sex symbols, dudes want to hang with them, the face of their sport in one way or another, geographically desirable, great family back stories (Shaq and his parents/dad who was ex-military and […]
Country music remains the hottest genre second to none in terms of popularity, music downloads and concert tickets sold. Taylor Swift, Tim McGraw, Jason Aldean, Garth Brooks, Luke Bryan, Kenny Chesney, Miranda Lambert, Little Big Town, Carrie Underwood; the list goes on and on. Many of these country music stars are crossing over in ways […]