Category: News

In recent years, consumers have become more conscious about what they put into their bodies, leading to a significant rise in demand for clean-label, functional beverages. From cold-pressed juices packed with essential nutrients to adaptogenic drinks designed to promote wellness, the clean beverage movement is transforming the way people hydrate and nourish themselves. The Rise […]

Since September, dairy has been making a strong comeback. From full-fat milk to “cleaner” options with minimal processing, consumers are gravitating back to traditional dairy. But it’s not just purchasing habits that are shifting—how people shop is evolving, too. As more consumers return to in-store shopping, two distinct camps are emerging: those who remain loyal […]

CelebExperts, LLC one of the top celebrity talent brokerage agencies helps brands large and small acquiring world-class celebrities for their promotions, campaigns, trade show booths, PR programs and social media marketing activations.   With he NCAA basketball tournament coming up our clients have asked up to provide a list of the top former NCAA men’s basketball […]

When you are looking to hire a celebrity to be the face of a branded campaign what should you know and how can you utilize the celebrity Hiring a celebrity to be the face of a branded campaign can greatly enhance your brand’s visibility and credibility. However, it’s important to approach this process strategically to […]

​​For years, sports marketing has been dominated by male athletes, but a major shift is underway. Brands across industries are increasingly investing in women’s sports and female athletes, recognizing their influence, market power, and the cultural momentum behind gender equity in athletics. From New Balance to Michelob Ultra to Under Armour, companies are not just […]

While not every celebrity has gone to the trouble and expense to start a pet food company like celebrity chef and tv star Rachael Ray, many have utilized their love of animals to show fans that you can be busy and still have a love of your pet.  Here’s a list of 25 athletes and […]

Selecting the top 25 athletes under 30 as brand spokespersons involves evaluating their athletic achievements, marketability, and public appeal. Here are some standout athletes who exemplify these qualities: 1. Kylian Mbappé (25) – Soccer: A global superstar known for his exceptional talent and charisma, making him highly attractive to brands. 2. Coco Gauff (20) – Tennis: Her remarkable success at a […]