Category: News

September 17, 2024

Top Plant Based Brand HealthyGirl Kitchen Launches Limited Edition Flavor With Wellious

Top Plant Based Brand HealthyGirl Kitchen Launches Limited Edition Flavor With Wellious Danielle Brown (10 million total followers), the face behind HealthyGirl Kitchen has just launched a limited time peanut butter chocolate dream flavor with Wellious protein powder available for sale on Wellious’ website. As an organic user and lover of Wellious, Danielle knew that […]

July 18, 2024

Brand Agencies Love Pickleball

Brand Agency Insights:   Why Would Your Agency Present Pickleball To A Client? Advertising, public relations and experiential agencies are developing their client’s marketing and PR plan for 2025.  It’s a fast and furious search for opportunities that are unique and impactful to their bottom-line.   The myriad of opportunities that agencies have to choose from either […]

June 4, 2024

Why have Humana and Eggland’s Best invested in Pickleball?

Everyone knows the truth about Pickleball.  It’s the #1 recreational sport in America with well over 35 million casual players engaging in it for various reasons from competition to social fitness.  The demographics continue to be astounding. 18-65+, with a majority of players between 35-55 years old, with household incomes that are typically well above […]

March 21, 2024

BlendJet x Jen Selter, Celebrity Equity Deal

CE developed a robust campaign to make the most out of bringing on one of the top influencers in the world at that time BlendJet acquired Jen Selter with a following of 40 million+ to raise brand awareness and revenue From developing creative, securing media and handling in-person activations at events like FitExpo and beyond, […]

January 10, 2022

Social Media and New Years Resolutions: How Influencer Campaigns can be Built for Renewed Success

With Being more Healthy being a dominant New Years’ resolution, influencers have the unique opportunity to expand their campaigns throughout the year.    With 2021 coming to a close, people have created various New Years’ resolutions pertaining to being healthy. Whether that means eating healthier, participating in intermittent fasting, or working out more, brands are […]

November 17, 2021

Christina Brennan Takes Over Helm as President of CelebExperts and The Digital Renegades

The one-time former inside salesperson for the NY Yankees has become one of the youngest Presidents in influencer marketing at only 26 years old. The Syracuse University graduate previously interned for CelebExperts and Founder and CEO Evan Morgenstein’s sports marketing agency PMG Sports. Morgenstein always saw something special in Brennan, tapping her to be VP of Business Development in […]