Most companies who are thinking about hiring World Series MVP Madison Bumgarner as their corporate spokesperson are out of their minds! In the world of supply and demand, here is what I know. Madison Bumgarner’s agent went to bed with a smile on his face and woke up in a panic attack! Why? Here are […]
In today’s day and age, are good salespeople undervalued? We think so! My experience in 28 years of sales is that you can help someone be a serviceable earner, but only G-d almighty can create a great salesperson! That’s a fact! If you are in the business of hand holding and coddling, then you will disagree with […]
It seems like every category of company is utilizing a celebrity spokesperson these days: Time Warner has Bobby Flay and Bill Cowher AT&T has Grant Hill and Gordon Ramsay SmartWater has Jennifer Aniston Priceline has William Shatner GoDaddy has Danica Patrick Coca-Cola, Sprint and Nationwide make major investments in NASCAR drivers Oberto Beef Jerky has Richard Sherman Pizza Hut has Blake Shelton and Papa Johns has Peyton Manning And the list […]
I am often drawn to all of these so called experts that have LinkedIn pages that are chock full of self created experiences and “expertise.” It’s almost comical. Whether they are at a big firm or a boutique agency, do they really understand what the client needs? Or is it a classic example of a middleman working for […]
I am often drawn to all of these so called experts that have LinkedIn pages that are chock full of self created experiences and “expertise.” It’s almost comical. Whether they are at a big firm or a boutique agency, do they really understand what the client needs? Or is it a classic example of a middleman working for […]
When it comes to celebrities building their brand and image, nothing could be more detrimental than the release of nude photos without their consent. While some celebrities will utilize this “tactic” for fame and fortune, the vast majority of celebrities shutter to think about that day when they get a call or see intimate images of themselves […]
Some of today’s most recognizable brands including Grey Goose, Subway and Sony have employed the help of big name celebrity spokespeople for upcoming marketing campaigns. Celebrity spokespeople change like the seasons and the coming of fall has triggered a number of endorsement deals from brands looking to finish the fourth quarter strong and develop their […]
Let the CelebExperts team break down the best tips for your crowdfunded company when looking to hire a Celebrity spokesperson for your next ad campaign. As an outside, retainer based agency we are seeing more and more crowdfunded companies searching for Celebrity spokespeople. Big names to generate big sales for their products or services. Problem is […]
Wondering who might be a good fit as your next celebrity spokesperson? Country Music stars have mass appeal when it comes to targeting a wide-ranging demographic of consumers. When you see Country’s top singer and judge on the TV juggernaut The Voice Blake Shelton pitching Pizza Hut, you know the ground is moving. But when […]
Every day I am bombarded with questions from clients and prospective clients about the possibility of “blowing up our branding campaign by getting some Celebrities to Tweet and Instagram for us”. If only they knew what “Celebrity Mirage” social media-only campaigns were. And here is why: 1. If you are a desirable Celebrity who is executing […]