Speaker fees. The biggest mystery of the event speaker booking process. How do you find them? How do you know you’re speaking to the right person? How do you know the fee you are quoted is correct? Let’s say you do find the right agent to speak to and secure the fee only to find […]
Booking multiple speakers for events is not just as simple as finding talent and executing a contract. The search process alone can take considerable time. Once you’ve booked your speaker, now it’s your responsibility to connect the logistical dots. You have to make sure your speaker is where they need to be on event day, […]
Inergetics, a leading supplement and vitamin manufacturer, was launching a new weight loss product called Bikini Ready and engaged CelebExperts to provide strategic talent consultation. Bikini Ready targets women 20-45 years old in two distinct demographics – post-college graduate women and moms. Inergetics provided additional guidelines for the ideal brand ambassador including: An aspirational woman […]
TITIN Tech is a premier manufacturer of compression weighted vests and shorts that assists in helping athletes improve their performance, as well as health and fitness for the public. TITIN Tech had over 40 spokespeople across 25 different sports. Most of them were providing no benefit to the company, and only their picture on the […]
Challenge: Microsoft recently launched its new Windows 8.1 platform with the preloaded “Food & Drink” app, which would be installed on new Windows products. Microsoft determined that its Windows demographic matched perfectly with that of the food and drink space. Microsoft curated a culinary experience with world-renowned chefs alongside the launch of the new app. CelebExperts was […]
Day in and day out, your local Firefighters work hard to keep your community safe and in doing so they work up quite an appetite! Steak-umm knew that firefighters would be the perfect test group to try its new and improved meat products after recent rebranding efforts. Steak-umm challenged firefighters to use Steak-umm products to […]
HPL/Puresport who manufactures both powdered sports drinks and recovery products, retained CelebExperts to evaluate its pre-Olympic execution with spokesperson Olympic icon, Michael Phelps, Nastia Liukin and Aaron Peirsol. HPL was all in with Olympic athletes, was struggling to find retail distribution, and weighted heavily toward Olympic swimmers. The evaluation by CelebExperts was centered on whether […]
How To Utilize Social Media Stars in the New Digital Age We get 3-5 new account leads every day. Usually from emerging companies contacting us to help execute a social media influencer campaign with social media stars. They are looking for someone with a large follower base in a certain demographic. Their goal is to influence […]
The Summer is usually so slow for most talent acquisition agencies. Just not this Summer. Between the Olympics, social media stars gone wild and every beauty and health brand dying for a new face, this Summer has been insane… And I love it. In the last 30 days we have done almost $1 million USD […]
As I prepare to attend the Inpex Inventors Show in Pittsburgh, PA next week I was thinking about how inventors have changed over a very short period of time. Historically you would think of Thomas Edison, Benjamin Franklin, Nikola Tesla, Henry Ford, the Wright Bros., and many others iconic inventors. Inventors like the Wright Bros […]